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CANO DISTRIBUCION is a food distributor with regional scope.
Consolidated in Tijuana, Mexico, under the brand Agroproductos;
this client is an intermediary between large food brands in Mexico and local convenience stores.
During the analysis phase, we identified some problems:
There was no separate brand name from Agroproductos, which offers different services.
They did not have identifiers that could differentiate them from their competitors in the local market.
So, we provided design services to solve these problems and strengthened the brand.
CANO DISTRIBUCION was already a well-run project. It just needed its personality to shine through
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